Review of "Reaching Out: A Media Guide for the North West"
(Campaign for Press and Broadcasting Freedom, 1996) £3
This is an fantastic booklet which not only lists all television, radio, regional magazines, student papers, cable operators and news agencies in the North West but also all of the major, national, media. But Reaching Out is much more than a list of contacts. It has 20 pages jammed full of
information about using the media - from how a newspaper decides how much space to give to a story, how to write good press releases, to what to wear for television interviews and the NUJ code of conduct.
The guide is produced by the Campaign for Press and Broadcasting Freedom who work for a diverse, democratic and accountable media with positive public service obligations.
Given the large amount of money groups spend annually on media work, the £3 for this guide makes it an imperative purchase. Buy yours now and support a worthwhile organisation at the same time.
